INSIDE THE MIND OF THE TURTLE
CURTIS M. FAITH
MC GRAW HILL, (222 PAGES)
LIFE IN THE SHELL
Be Hold the turtle. He makes progress only
when he stick his neck out
-James Bryant Conant-
Look at risk not as something to be feared and
avoided, but as something to be respected and understood. We could not make progress without sticking
our necks out a bit. The way people view
and manage risk can affect their ability to innovate and move forward. People are not very good at making decision
when there are identifiable correct answers or when the risk of failure is
significantly high. In fact people
systematically make all sorts of errors when making decisions around
uncertainly and risk. It is important to
make the right decisions under uncertainly.
THE SEVEN RULES FOR MANAGING RISK
i.
Life, death and uncertainly
Don’t waste life in doubts and fears;
spend yourself on the work before you,
well assured that the right performance of this
hour’s duties
will be the best preparation for the hours and ages
that will follow it
-Ralph Waldo Emerson-
Decisions
under uncertainty are decisions without known outcomes. Each decisions carried considerable risk. You could make the ‘right’ decision and things
might still turn out badly or you could make the ‘wrong’ decisions and things
could turn out well.
In general,
human beings are not very good at making those types of decisions. We tend to consistently make the wrong
decisions when facing an uncertain situation. Our collective societal inability to deal with
uncertainty in a rational manner is one of the leading causes of waste, delay
and poor resource allocation.
ii.
Risk: Friend or Foe?
People fear
risk because of the unknown dangers associated with it. Sometimes people avoid risk at all costs,
taking the safe route, shunning high-risk choices in favour of conservative
ones. Yet many people find that too
often they are confronted with unintended personal circumstances that present
the very same dangers they worked so hard to avoid. The point is that you can’t avoid risk. In complex systems there is no single right
answer or choice. The best you can do is to make an educated guess.
Risk is
defined as:
“exposure
to the consequences of uncertainty”
Risk is comprised of three separate components:
·
Uncertainty (unknown or unpredictable event or
environment)
·
Consequences (change in environment)
·
Exposure
RISK
COMPONENTS
|
|
UNCERTAINTY
|
·
Drives Risk
·
In some cases, there
is not enough information to make the “correct” decision
·
At other times, there
are too many complicating factors to reliably predict future
·
2 different types of
uncertainty:
i.
Informational
uncertainty
-
Caused by lack of
information
-
Arises from practical
constraint.
ii.
Chaotic uncertainty
-
Caused by too much
complexity
-
Too many variables
that can combine in too many possible ways.
|
CONSEQUENCES
|
·
Are the effects of
uncertainty
·
Will never be able to
predict exactly what will happen in the future.
·
The best way to cope
is to look at them not as bad things but as inevitabilities of reality
|
EXPOSURE
|
·
Stake in a given
outcome
·
Direct consequence of
uncertainty and risk
|
There
is no way to remove all the uncertainty associated with most decisions. Many people view risk as bad. If you are content to learn slowly, you can evade
most risk. The risk less course is not
always the best one.
iii.
Uncertainty
Uncertainty is the underlying force driving risk. Most often, uncertainty can’t be eliminated. Even if you do have all the time and
background information in the world, it is impossible to make perfect
decisions. There will always be events
you can’t predict and complication factors that you can’t anticipate.
Humans make decisions differently in the presence
of chaotic uncertainty that they do in the presence of informational
uncertainty. Chaotic uncertainty is
uncertainty that exists within a system over which you have little to no
control. There are simply too many
different players with too many different agendas to enable any one person to
reliably predict future.
Information uncertainty is entangled in its own set
of complications. Despite the fact that
the right decisions is theoretically knowable with informational uncertainty,
the amount of time and resources that must be expended to arrive at that right
decisions is not justifiable.
In essence, uncertainty cannot be eliminated, and
you are stuck making imperfect decisions. However, you can make better decisions and
quicker decisions if you understand how to deal with the possibility that your
decisions might turn out to be wrong.
In circumstances where uncertainty can mean
possible danger, people often revert to more primitive ways of thinking. Embrace the reality that there is an unknown
aspect to your decision making and to the outcomes of your actions. You will be
better off realizing that there are no such thing as unconditionally correct
answers.
Seek the truth about your situation and continually
truck its status. Keep some resources in
reserve in case the original plan doesn’t work out. Actively seek evidence that your original plan
was off the mark before any indications to the contrary arise.
The truth is that most people rarely act in the
same way they rationally know is best. The
most common workplace crises involve a combination of uncertainty, limited
resources and the need to make decisions quickly and efficiently.
iv.
Learning
From The Masters of Risk
Our
main business is not to see what lies dimly at a distance
but to
do what lies clearly at hand
-Thomas
Carlyle-
Without
risk, there would be no potential for profit. Timing and judgement are paramount when
approaching risk:
i.
Need to choose the right one
ii.
Need to time the start perfectly
The great is being distinguished from the adequate
by:
i. How
well they deal with risk and uncertainty
ii.
How well they handle the difficulty of not knowing
what the future will bring.
Risk is part of the landscape. The Great Leaders knows that they;
i.
Must slog their way up the hills
ii.
Must do the hard work of losing when the inevitable
gives wrong in order to be in a position to win.
Risk
need to be carefully controlled on it can be lethal. Risk is necessary but dangerous.
RULES FOR MASTERY
RISK AND
UNCERTAINTY
|
|
1.
|
Overcome fear.
·
Fear can choke our
decision process and cause us to avoid taking risks
·
Fear can paralyze you
when you need to act quickly and decisively
·
Fear can be both a
help and a hindrance in life
·
Fear causes us to
avoid danger
·
Fear disable us in 2
ways
i.
Make us avoid taking
risks and lost opportunity
ii.
Make us put our heads
in the sand and avoid facing reality of risks
·
Learn how to overcome
fear
|
2.
|
Remain flexible
·
In the situation of
not knowing what’s going to happen, the best strategy is to be ready for
anything
·
The great
i.
Diversity to increase
chances of being successful
ii.
Know that they may
need to quickly reverse course
iii.
Know there is a limit
iv.
Know that they need
to control their position sizes
|
3.
|
Take reasoned risks
·
More like an educated
guess than a roll of the dice.
·
The great do not
gambles. Decision on risks are made in
the following qualities;
i.
Reasonable exposure
ii.
When the ads are in
your favour (positive edge)
|
4.
|
Prepare to be wrong
·
Have a plan in place
·
Determine what thing
could possibly go wrong
·
Many decision in life
have uncertain outcome
|
5.
|
Actively seek reality
·
Nothing is more
important than the accurate picture of reality
|
6.
|
Respond Quickly to change
·
Do something when the
reality is not what you wanted, when the uncertain future brings the unhoped
for
|
7.
|
Focus on Decisions, Not Outcomes
·
Know that many ideas
don’t work out
·
The very presence of
uncertainty ensures that you’ll be wrong some of the time
·
The great have
strategy
·
The focus on the
reasons instead of outcomes
·
The great does not
guess.
|
v.
Uncertain
Business
In the start up environment, the three rules that
are most important are
i.
Organizing for flexibility
ii.
Preparing to be wrong
iii.
Actively seeking reality
A
great entrepreneur knows that being wrong is not a problem; the problem is
never expecting to be wrong and staying wrong when reality comes knocking.
Applying
The 7 rules for Mastering Risk For Entrepreneur
|
|
1.
|
Overcome fear
·
Many people dream of
running their own business. To
overcome fear
i.
Plan for the day to
start business
ii.
Talk to friends about
the idea
iii.
Build sales
projections and marketing plans and budgets
iv.
Dream of the money
will make and the freedom the business will bring
·
To be successful
i.
Learn to be
comfortable with taking risk under certain conditions
|
2.
|
Remain Flexible
·
Be prepared to be
wrong
·
Remain flexible in a start-up
includes 4 important ideas:
i.
A Flexible team
-
The key successful
factor is to have a team of people who are psychologically well suited.
ii.
A flexible plan
iii.
Alternative revenue
streams
iv.
A strategic reserve
|
3.
|
Take Reasoned Risk
·
The most important
risks in start-up
i.
Market risks
ii.
Capital risks
iii.
Personnel Risk
iv.
Technology Risk
·
Try to reduce the
number of areas where you are taking riska
|
4.
|
Prepare to be wrong
·
Acknowledge that the
future will not bring what you think it will
·
Have clean
measurement and clean strategy for what to do when things don’t turn out as
hoped
|
5.
|
Actively seek reality.
·
Do not spend too much
time trying to justify their previous decisions and do little time change
course
·
Sometimes reality is
not so easy to find
|
6.
|
Respond quickly to change
·
It Is also important
to react quickly to change in the environment
·
Speed is important
|
7.
|
Focus in Decision, Not Outcome
·
What matters is how
well you make decisions with the information you have at the time, not how
often you are right or wrong.
|
vi. The
Risk Doctors
The 7
Rules for Mastering Risk From the perspective of an ER Doctor
|
|
1.
|
Overcome fear
·
The time element is
critical in emergency care
·
Must be able to
handle life-or-death decisions everyday
·
Must have confidence
in own abilities and judgement to act quickly when there’s very little time
·
Need to overcome the
fear first in order to make the move
·
Fear make you second
guess yourself
|
2.
|
Remain flexible
·
Prepare for maximum
expected workload
|
3.
|
Take reasoned risk
·
The right diagnose
can save lives yet there is no right answer, only probable answers
·
Need to be thinking on
your feet and always ready to adjust to the new data as they arrive.
|
4.
|
Prepare to be wrong
·
Preliminary diagnosis
may be wrong
·
While treating in
initial diagnosis additional test is done to verify
·
Check for
alternatives
|
5.
|
Actively seek reality
·
Continuously monitory
the situation
·
Actively seeking
reality is extremely important
|
6.
|
Respond
quickly to change
·
Know what to look for
·
Always look for sign
the diagnosis might be wrong
|
7.
|
Focus on
Decisions, Not Outcomes
·
Make the best
decisions the under the circumstances using the very best information
available
·
Evaluate decisions
according to the relative probabilities of the outcome
·
Prescribe the best
possible treatment
|
vii. Fear
– The Mind Killer
1. Facing
Fear
We may feel anxious from too many new sensory
inputs with no prior experience to put them into context. To face fear, we must develop the ability to
perform at a basic level. With adequate
practice, the anxiety of facing fear will become less.
2. The
Psychology of fear.
There is the feeling that comes with uncertainty
and risk that is triggered by threats. This
than trigger a set of primitive biochemical reactions that is often associated
with uncertainty and risk that is triggered by threats. This than trigger a set
of primitive biochemical reactions that is often associated with anxiety.
This debilitating fear makes it very difficult or
impossible to think clearly. Fear are
anxiety are very common responses to risk and uncertainty. No two people experience anxiety in the same
way. Anxiety represents an adaptive,
flight-or-fight behaviour. Note also
that anxiety is a response to perceived threat.
In circumstances of uncertainty, anxiety comes from 2 separate sources;
the very real inherent threat and the perceived threat.
3. Refining
Fear.
Fear and anxiety from uncertainty can be decompose
into 3 separate sources.
i.
Novelty anxiety (comes from unfamiliar people,
setting or challenges)
ii.
Irrational anxiety (comes from the emotional
response and fear that go beyond a rational measure of the threat)
iii.
Inherent-threat anxiety (comes from a rational
measures of the threat)
Refine
your fear so that it consists only of that which is a rational response. Try to minimize the effects of the real threat
has. The easiest type of anxiety to
alleviate is novelty anxiety. When you
have become familiar and competent in the new setting, the anxiety dissipates.
A
phobia is an unnatural fear response in which fear is directed toward objects
or situations that do not present a danger or present a minor danger and the
danger is exaggerated in the sufferer’s mind
4. Coping
with fear of uncertainty
To change a pattern, you must face that pattern in
real time. Talking about a problem does
not resolve that problem.
People learn from new experience. Changing by enacting solution is a powerful
way to develop yourself as a person. The
important thing to keep in mind is that we can overcome our irrational fears
with practice and guidance
5. Overcoming
the mind killer.
Fear clouds the decision making process. When reaches a certain threshold, fear really
is a mind killer. Fear:
i.
Cause you to pay attention to your senses and
depresses your ability to think rationally
ii.
Makes people avoid risks
iii.
Keeps otherwise very intelligent people from taking
charge of their lives
iv.
Makes people afraid of uncertainty
We
can turn our fear into joy by facing and overcoming them. So face your fear. Look them in the eyes. Don’t let them control you.
viii. Adapt Or Die
Water shapes it course according to the natures of
the ground
over which it flows.
Water has no constant shape.
The ability to gain victory
by changing and adapting according to the opponent
is called genius.
(Sun Tzu, from the Art of War)
The single most important rule for mastering risk
is to remain flexible. You must be
prepared for the future to bring something other than what you expected. Flexibility allows for greater adaptation and
responses to changing circumstance. This
can be seen in the key principles adopted by General Motors:
·
Experiment
o
It’s better to experiment with many approaches.
·
Differentiate.
o
The more uncertain the business climate, the more
important it is to run diverse and differentiated experiments.
·
Adapt
o
Adapting does not require fore casting.
·
Structure Organically
·
Risking Right.
The
2 important mastering risk points are:
·
Do not over-trade
·
Do not miss any trends.
But sometimes, not risking big is the biggest risk
of all.
Many
people equate risk with danger. For
some, risk is something to be avoided whenever possible. Remember, risk, is inherent in any human
activity. It cannot be avoided. Risk is necessary, even vital to progress and
advancement.
The
trick is to understand the risk. The third rule of mastering risks is to
‘take reasoned risks’. Life is
unpredictable and you’re always acting on imperfect information. Risk cannot be avoided but can be managed. The key to the third rule for mastering risk
is to maintain an intentional balance between too little risk and too much
risk.
In
trading, to be successful, you need to understand that uncertainty can bite
hard at times. So the best thing is to
think about how to keep their losses minimized.
Think Defensively.
x. The Right Way to Be Wrong
Preparing
to be wrong is not a defeatist or pessimistic perspective. It is to acknowledge the unpredictable nature
of uncertainty.
The forth rule for mastering risk is ‘to
prepare to be wrong’. The key element of
the fourth rule are:
i.
Be wrong early to be right early.
Sometimes there is no
clear answer. Often there is in
sufficient information. Often the best
way to get the right decision is to quickly make the wrong one while remaining
open to the possibility that you will need to change course.
ii.
Always have a plan B.
Keep track of the paths
you have taken so that you don’t revisit the routes.
iii.
The wonder of Diversity.
Don’t put all your eggs
in one basket. This is to reduce the
chance that one bad event will affect the others; and it reduces the importance
of the decision making process for choosing and investment.
xi. Reality
Bites
There is nothing in the world more
important than an accurate picture of reality. The
fifth rule for mastering risk, actively seek reality.
xii. Act
In Time
Time is the most precious resources
for a start-up that is trying to survive and grow. The ironic truths in human progress is that
sometimes the quickest way to find the right approach is to choose the wrong
approach quickly.
Delaying or putting off needed
action can spell the difference between great success and great failure.
xiii. When
Wrong Is Right
Many times, success is due to sheer
luck or being in the right place at the right time. It is also important to learn from the past. If a genuinely bad decision is made, it’s good
to acknowledge it. Poor outcomes have a
lesson to teach. Main lesson to be
successful:
§ Trade
with an edge.
§ Manage
risk
§ Be
consistent
§ Keep
it simple
In uncertain conditions, it is far more important to pay attention to
actual current happening than the prediction. A path that seemed at first to be wrong is
right if reality unfolds differently than expected.
INSIDE THE MIND OD THE TURTLES
PART TWO
PRACTICAL IMPLICATION OF THE SEVEN RULES
To learn, you need to make mistake. You need to do the wrong things at times. You need to be willing to fail. As individuals, we often don’t handle
uncertainty and risk very well. As
group, we mostly fail utterly. There can
be no effective management of uncertainty without a firm grasp of reality.
Rules and procedures are often implemented in an attempt to compensate
for a lack of trust between upper and lower-level management. Rigid rules and procedures are also used to
compensate for lack of clear leadership. They replace trust with control and approval
process; clarity of direction with specifications and formal procedures.
When the world is moving fast and change accelerates, not making
decision or making the traditional conservatives ones in no longer a safe option.
Many people let others make their
decisions because they are afraid of making the ‘wrong’ decisions.
In these times of great uncertainty we need to become more adaptable and
flexible. We need to behave humbly and
face the reality of our current circumstance.
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