FORTUNE SEPTEMBER 15, 2015
Ellen Kullman (59)
- CHAIRMAN AND CEO, EI du Pont de Nemours
Ellen J. Kullman (born January 22, 1956) is an United
States business executive. She was formerly Chair and Chief Executive Officer of E. I. du Pont de
Nemours and Company ("DuPont") in Wilmington and is a former
director of General Motors.
Ellen Kullman on
Forbes Lists
#26 Power Women (2015)
#31 in 2014
At DuPont, Kullman has shown she has a knack for making
things grow. In 1998, she launched a safety consulting business that, within a
few years, generated hundreds of millions of dollars in new revenue and today
brings in annual sales of $5 billion.
Since Kullman took over as CEO of DuPont in 2009, she has stressed the
need for constant reinvention and has pushed the 210-year-old company—which in
its first century grew rich producing gunpowder and in its second morphed into
the chemicals conglomerate that pioneered neoprene, Dacron, Lycra, and
Teflon—to diversify into faster-growing product areas such as high-tech seeds,
photovoltaic cells, and Kevlar body armor. DuPont, Kullman insists, isn’t just
an American chemicals company; it’s a market-driven global science company.
Challenges:
·
balancing the need for immediate action to
maintain the company’s financial stability during the crisis, while focusing on
strategic objectives that would preserve the company’s leading market position
in the future
·
Motivating employees to work on the things they
could control and avoid becoming paralyzed by the market’s volatility
·
changing the company’s thinking about its
business model, while reinforcing its 200-year-old culture of innovation
·
understanding the dynamic relationship between
what should not change … and what has to change — and having absolute clarity
on that
Kullman’s four leadership principles:
1.
Focus on what you can control
2.
adopt a new trajectory by rethinking your
business model
3.
Communication is key
4.
maintain pride around the company’s mission
REFERENCES:
3.
http://knowledge.wharton.upenn.edu/article/dupont-ceo-ellen-kullmans-four-principles-for-moving-ahead-during-turbulent-times/
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