There are plenty
literary content and people who’ll tell you how to start a business. Many think you need to have a grand plan for
your venture, but there’s no one formula for starting and running your own show
successfully.
POINTERS OF REAL-LIFE EXPERIENCES
1. Market
Research is optional
• It’s a
good idea to do some market research
• But
spending too long on it can hamper progress
• It’s
a good idea to do what you think works for you and it requires none other than
common sense
• Research
in whatever form will take time; use this time wisely
• If
you understand your market the market research needed can be minimized.
• Ponder: “are you spending more time in your business
than on it”
2. You
don’t have to suit up
• It
take s guts to run a business
• Sometimes
it’ good not to know what may happen next
• Even
through planning, you often cannot what will be.
• Remember:
“a high way needs to go through the rubble before
becoming a smooth transport system.
• While
it’s good to be poised and confident in public, it’s ok to fumble a little to
have a short mental block when someone asks you something.
• People
will be more comfortable with someone who is down to earth and honest.
• Your
integrity is more important how you look or speak
3. There’s
be ups and downs
• Most
of us know that well’ have good and bad days.
• The
issue isn’t about having no sales, but how you cope with it.
• Don’t
forget the people around you.
• It’s
important to maintain relationship with family and friends
• It’s
not always about selling if you don’t have a life outside your business, it can
be a very lonely ride.
While you can’t
control the external forces, persistence, dedication and passion may just get
you through.
Shared From
Karina Foo
It’s Business Mate
STAR SMEBIZ,
Monday 06 April
2014
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